Gerard Vroomen – engineer+entrepreneur

– co-founder Cervelo (now sold)

– co-founder/owner OPEN (current)

– co-owner 3T Cycling (current)

– Dutch Engineer of the Year 2009

– 3 Eurobike Gold Awards

– 2 Design & Innovation Awards

– 2 E&Y Canada Entrepreneur of the Year Awards

– RedDot Award

– iF Design Award

– Countless Bike of the Year Awards

After years of blogging here, I now mostly blog on the OPEN page.


Occasional posts may still appear here about pro cycling (if I can’t help myself) but given the state of the sport, I much prefer riding over writing. Old blog content can be found by topic at left.

To learn more about my various projects – past and present – check the links on the left. Or learn more about my business philosophy in this video:

If you have any questions, feel free to contact me:


LinkedIn:   gerardvroomen