This jersey appears to violate the UCI regulations regarding the rainbow jersey in at least seven areas:
- The advertising on the front and back of the jersey has to fit in a box 10cm high (with the exception of the apparel manufacturer’s logo, MOA in this case). Obviously the Specialized S does not fit in a 10cm high box together with Highroad.
- The Lezyne logo at the bottom is not allowed. Maybe he can tuck in his jersey inside his bibs, that would solve this particular problem (though maybe not entirely “pro”).
- Logos on the side of the jersey are not allowed
- Logo on the chest should be UCI logo, not WorldTour logo
- UCI logo should be on the right chest, not the left
- The logos on the rainbow stripes on the collar must be the UCI logos, not the sponsor logos.
- The rainbow stripes on the sleeves need to be at least 35mm from the edge of the sleeve. I never understood this rule, in the old days the rainbow stripes WERE the edge of the jersey and that looked way nicer, but I digress.
Before you even produce a jersey, you need to submit it for approval to the UCI. So what happened here? Did the UCI approve a jersey that completely violates their rules, did MOA produce without submitting the design, did they make this one for the sponsors without intention to race in it?
The latter wouldn’t necessarily get them off the hook because the UCI claims to own the rainbow stripes, so making anything with those requires their permission. I have to add, the UCI has been very weak in defending their design for years (witness the rainbow as part of the Colnago logo and the Ritchey WCS series for example).
In fact, even approval from the UCI doesn’t explicitly get you off the hook. The rules state that a fine is due if the sponsor logo dimensions don’t meet the requirements, they do not state that a design approval frees you from that threat. Of course you’d have a pretty strong case, but still.
We’ll see where this goes. And don’t think we’re talking chump change here. The MINIMUM fine for producing an incorrect rainbow jersey is CHF 10,000 per event!